SEO or Search Engine Optimization is the process of optimizing a web page or portal for search engines. ξPeople are now spending 7 times more time on the Internet than on watching TV, what does this tell us as marketers. It tells us that we need to focus into online marketing, in which SEO is …
This is the second part of a series of search engine optimization lessons. On this lesson I will start to explain you what I call the “Pre-Production” process of your campaign. At the start of each campaign one must do a market and keyword analysis research. Market Research is when one researches and evaluates the …
This is the fourth part of a series of [kastooltip msg=”search engine optimization” tooltip=”The process of improving the visibility of a website or a web page in search engines via the natural search results”] lessons. On this lesson I will be explaining you the methods to do internal and external link campaigns. Linking is probably …
This is the third part of a series of search engine optimization lessons. On this lesson I will be explaining you the methods to do the actual on page optimization. You will take what you have learned from past lessons and use it to create the proper tags for your pages. When Google analyses your …
This is the first of a series of blog post that I will be writing about my attempt to create the perfect Social Media Campaign. I will try to evaluate all of the factors that need to be evaluated and integrated into this campaign in order to beξsuccessful. Here is some information about the company …